Platforms

Google Adwords

Google Adwords is undoubtedly one of the most powerful tools for directing potential customers to your products or services, offering an unrivaled level of control and precision when generating traffic.

Every month there are over 1.2 billion unique searchers using Google around the world – with Google accounting for over 91% of the UK’s search engine usage. Searches have increased exponentially since the advent of the smartphone, so catching your potential customer at the moment they are searching is imperative for conversion.

No visit, no fee

The PPC model means that you only pay when someone visits your website through clicking your ad – so you only pay when you’re getting results, connecting with people who are genuinely interested in your products or services.

Advertise locally or globally

With Google Adwords you can target your ads with precision – targeting customers in certain countries, regions or cities, and even within a set distance from your business or shop.

Reach the right people at the right time

66% of UK adults now own a Smartphone, which means they could be searching at any time, day or night – and if you miss them you will miss their business. With AdWords you can catch this traffic whenever it occurs; it’s precisely when people are searching for the things that you offer that Google directs them to your business.