Poking fun at the speculative creative ‘pitch’ process

An excellent movie by Toronto based creative company Zulu Alpha Kilo – demonstrating why designers get (rightly) irritated by requests to do ‘free’ work.

You wouldn’t ask any other profession or trade, so why ask people who work in the creative sector? … is it because you see what we do as easy?

www.zulualphakilo.com/saynotospec/

 

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